DC
DC

Desiree Coleman

6 Years of Experience
Broker

Desiree Coleman is a registered investment advisor at Ally Invest Advisors, based in Memphis, TN, with 6 years of industry experience. Desiree operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Investment Management. Their firm serves 79,943 clients with $1.4B in assets under management.

Compensation
Fee-Only (% of Portfolio)
Firm Size
91 advisors
Number of Clients
79,943 clients
Average Client Portfolio
$17K average
Assets Under Management
$1.4B

Fee Structure

Minimum Investment:$10
Investment management only (planning not offered)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $250K0.85%
$250K - $1.0M0.80%
$1M+0.75%

This fee schedule applies to the Personal Advice service. Market-Focused Robo Portfolios have a 0.30% annual fee. Cash-Enhanced Robo Portfolios and Invest Simply portfolios have no advisory fee. Guided Advice has a 0.50% annual fee.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

Memphis, TN

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Desiree works as an Associate Specialist-Invest Services for Ally Invest Advisors, supporting both Ally Invest Securities and Ally Invest Advisors. She also serves as a secretary for an organization in Memphis, dedicating minimal time to website updates and secretarial duties.

Employment History
Current Registrations
Ally Invest Advisors
October 2021 - Present · 4 yrs 6 mos
Ally Invest Securities LLC
June 2021 - Present · 4 yrs 10 mos
Ally Invest Securities LLCBroker
June 2021 - Present · 4 yrs 10 mos
Previous Registrations
First Command Advisory Services
September 2019 - June 2021 · 1 yr 9 mos
First Command Brokerage Services, INC.Broker
July 2019 - June 2021 · 1 yr 11 mos
State Registrations1 state
TN
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Desiree Coleman - Financial Advisor | TrueAdvisor