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Ross Herman

16 Years of Experience
Laguna Beach, CA

Ross Herman is a registered investment advisor at Sonoma Private Wealth LLC, based in Laguna Beach, CA, with 16 years of industry experience. Ross operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Investment Management, Retirement Planning, Tax Planning. Their firm serves 66 clients with $140M in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
2 advisors
Number of Clients
66 clients
Average Client Portfolio
$2.1M average
Assets Under Management
$136.7M

Fee Structure

Minimum Investment:$1M
Planning is included in investment management (also available separately)
Portfolio-Based Fees (Tiered)
Portfolio ValueAnnual Fee
Up to $1.0M1.25%
$1M+1.00%

The annual fee varies between 0.25% to 1.25% depending upon the market value of your assets under our management, the type and complexity of the asset management services provided, as well as the level of administration requested either directly or assumed by the client. Fees are negotiable.

Fee Estimator
Your Portfolio Value
$500K
$0$500K$1M$5M$20M
Estimated Annual Fee
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Location

Laguna Beach, CA

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business Activities

Ross is the CEO of HIP Investor Inc. and the Managing Member of HIP Investor Ratings LLC, which produces and licenses ratings and research of securities. Ross splits his time equally between the two businesses.

Employment History
Current Registrations
Sonoma Private Wealth LLC
March 2021 - Present · 5 yrs 1 mo
Hip Investor, INC.
June 2009 - Present · 16 yrs 10 mos
State Registrations6 states
CAILLAMANCNY
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.