WH
WH

William Heron

24 Years of Experience

William Heron is a registered investment advisor at Claro Advisors INC., based in Hingham, MA, with 24 years of industry experience. William operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Estate Planning, Financial Planning & Coaching, Investment Management, Retirement Planning. Their firm serves 999 clients with $1.3B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
18 advisors
Number of Clients
999 clients
Average Client Portfolio
$1.3M average
Assets Under Management
$1.3B

Fee Structure

Claro Advisors charges a percentage of your portfolio's value each year for investment management. This fee ranges from 0.50% to 1.50% depending on the complexity of the services, the amount you invest, and your overall relationship with Claro. Fees are negotiable. Certain legacy clients are not subject to this fee range. The fee does not include brokerage and custody fees.

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Location

25 Recreation Park Drive, Suite #108, Hingham, MA, 02043

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Employment History
Current Registrations
Claro Advisors INC.
April 2025 - Present · 1 yr
Previous Registrations
Ameriprise Financial Services, LLC
December 2016 - April 2025 · 8 yrs 4 mos
Ameriprise Financial Services, LLCBroker
December 2016 - April 2025 · 8 yrs 4 mos
UBS Financial Services INC.
October 2007 - December 2016 · 9 yrs 2 mos
UBS Financial Services INC.Broker
August 2007 - December 2016 · 9 yrs 4 mos
Morgan Stanley & CO., IncorporatedBroker
April 2007 - September 2007 · 5 mos
Morgan Stanley Dw INC.Broker
February 2002 - April 2007 · 5 yrs 2 mos
State Registrations2 states
FLMA
Advisor

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
William Heron - Financial Advisor | TrueAdvisor