CF
CFP
CF
CFP

Carole Ford

41 Years of Experience
Los Angeles, CA
BrokerSells Insurance

Carole Ford is a CFP-designated registered investment advisor at Perennial Financial Services, based in Los Angeles, CA, with 41 years of industry experience. Carole operates on a fee-only basis, meaning they do not earn commissions from product sales. Their practice areas include Education Planning, Estate Planning, Investment Management, Retirement Planning, and 1 more. Their firm serves 2,899 clients with $1.9B in assets under management.

Compensation
Fee-Only (% of Portfolio)Fixed/Hourly
Firm Size
47 advisors
Number of Clients
2,899 clients
Average Client Portfolio
$655K average
Assets Under Management
$1.9B

Fee Structure

Planning is included in investment management (also available separately)

Perennial Investment Advisors manages investments through LPL Financial or Fidelity. The maximum annual fee is 2.00% of the account value, billed quarterly in advance. Fees are negotiable. The firm also utilizes SEI programs and Envestnet programs, with fees up to 2.00% of assets. For held away accounts, the advisory fee is deducted from another client account or invoiced directly to the client.

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Location

11620 Wilshire Boulevard, Suite 400, Los Angeles, CA, 90025

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History

Regulatory History
Clean regulatory record

No disclosures, customer disputes, or regulatory actions on file.

Disclosures include customer complaints, regulatory actions, and other events that advisors must report to the SEC. A clean record means none have been reported.

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Other Business ActivitiesSells Insurance

Carole operates Ford Financial Group as a DBA for her LPL business and provides investment advisory services through Perennial Investment Advisors LLC. She dedicates about a quarter of her time to Perennial Investment Advisors LLC and full-time to Ford Financial Group, LLC.

Employment History
Current Registrations
Perennial Financial Services
January 2023 - Present · 3 yrs 3 mos
LPL Financial LLCBroker
August 2002 - Present · 23 yrs 8 mos
Previous Registrations
Ford Financial Group
January 2017 - May 2023 · 6 yrs 4 mos
LPL Financial LLC
August 2002 - May 2017 · 14 yrs 9 mos
Sentra Securities CORP
November 1998 - September 2002 · 3 yrs 10 mos
Sentra Securities CorporationBroker
November 1998 - September 2002 · 3 yrs 10 mos
United Pacific Securities, INC.Broker
June 1993 - November 1998 · 5 yrs 5 mos
Titan/value Equities Group, INC.Broker
November 1989 - July 1993 · 3 yrs 8 mos
Value Equities CorporationBroker
May 1988 - November 1989 · 1 yr 6 mos
Associated Planners Securities CorporationBroker
March 1986 - May 1988 · 2 yrs 2 mos
Integrated Resources Equity CorporationBroker
July 1984 - August 1985 · 1 yr 1 mo
State Registrations18 states
ALAZCACOFLILKYMNMONCNVOHORPATXUTVAWA
AdvisorBrokerBoth

You can work with an advisor not registered in your state. Most advisors can legally serve a small number of clients across state lines without registering.

Exams
No exam information available for this advisor.
Carole Ford - Financial Advisor | TrueAdvisor